SEO

SEO (Search Engine Optimization) changes the way site links are presented and optimizes them so that search engines can access more of your site. In other words, visitors will be able to find you more quickly and your Website will be more accessible for target audience.

Note! This option is ONLY available to sites hosted on Apache servers.

a) – Rating function performed by a website administrator through CMS

- Add texts with many keywords
- Creation of inner links and anchors
- Usage of picture names that correspond to the meaning
- Repairing of broken links
- Meta tags design
- Keywords (metadata) for every text
- A short description (metadata) for every text
- Deep linking strategy
- Review of title tags, meta tags, alt tags, link titles and page content

b) – Rating function performed by a programmer

- Clouds (keywords from static texts automatically appear in already applied area)
- Creation website navigation map
- Application of website structure for search systems
- Inclusion of Google analytics scrips
- Google sitemap production and provision for upload
- Creation of a spider friendly sitemap and robots.txt
- Keyword density reports
- XML sitemap

c) – How an owner of a website can improve website rating:

- Add banner and links to other sites
- Purchase more than one sub domain with a keyword (does not include domain supplier service price)
- Paid advertising in Google search
- Get top Google ranked keyword list for competitor analysis
- Keyword research to identify suitable keywords for the business
- Competitor identification
- Google account setup
- Create a Google or Bing PPC Adwords account
- Submissions to directories
- Google Webmaster tools
- Business listed in local search
- Hand submitted inbound links
- Trial search engine spider
- One-way link requests